Position Title: Product Development Specialist

Department: Product Development

Reports to: Product Development Manager

Effective Date: 09/10/2024

Company Overview: DreamFields is one of the top 5 cannabis companies in the industry, renowned for its leading #1 pre-roll brand, Jeeter. Committed to delivering world-class marketing, high-quality innovative products, and unparalleled customer experiences, DreamFields fosters a cutting-edge operational environment and a thriving company culture. With over 1500 employees, DreamFields is widely recognized as one of the most beloved employers in the cannabis sector. The company is experiencing exponential growth month-over-month, positioning itself as one of the fastest-growing entities in the industry. DreamFields has embarked on an ambitious national expansion, targeting all legalized cannabis states in the USA.

Job Summary: The Product Development Specialist is responsible for supporting the development and launch of new products and product enhancements within the organization. This role involves conducting market research, collaborating with cross-functional teams, and managing product development projects to ensure the successful delivery of innovative and marketable products.

Duties/Responsibilities:

• Market Research: Conduct market research and analysis to identify market trends, customer needs, and competitive offerings to inform product development strategies.
• Product Conceptualization: Collaborate with stakeholders to conceptualize new product ideas and enhancements, including defining product specifications, features, and requirements.
• Project Management: Manage product development projects from conception to launch, including project planning, resource allocation, timeline management, and stakeholder communication.
• Cross-Functional Collaboration: Collaborate with cross-functional teams, including R&D, marketing, operations, and sales, to ensure alignment and integration of product development efforts.
• Prototype Development: Coordinate the development of product prototypes and samples, including conducting product testing and gathering feedback for iteration and improvement.
• Regulatory Compliance: Ensure compliance with regulatory requirements and industry standards throughout the product development process, including product safety, quality, and labeling requirements.
• Documentation: Maintain accurate documentation of product development activities, including project plans, specifications, test results, and regulatory filings.
• Product Launch: Support the launch of new products and product enhancements, including coordinating marketing activities, training sales teams, and monitoring product performance post-launch.
• Continuous Improvement: Continuously evaluate and improve product development processes and practices to enhance efficiency, effectiveness, and innovation.

Required Skills/Abilities:

• Market Knowledge: Strong understanding of market dynamics, customer needs, and competitive landscape within the industry.
• Project Management: Excellent project management skills with the ability to manage multiple projects concurrently and drive projects to successful completion.
• Communication: Excellent communication and interpersonal skills, with the ability to effectively communicate with cross-functional teams and stakeholders at all levels.
• Problem-Solving: Strong analytical and problem-solving skills with the ability to analyze complex issues and develop creative solutions.
• Teamwork: Ability to collaborate effectively with cross-functional teams to achieve common goals and objectives.
• Attention to Detail: High level of attention to detail and accuracy in managing product development documentation and processes.
• Adaptability: Ability to adapt to changing priorities and work effectively in a fast-paced and dynamic environment.
• Creativity: Ability to think creatively and innovatively to develop new product ideas and solutions.

Education and Experience:

• Bachelor's degree in Business Administration, Marketing, Product Management, or related field.
• 2+ years of experience in product development or related roles, preferably in the cannabis or consumer goods industry.

EEOC: DreamFields is proud to be an equal opportunity workplace, committed to providing equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status.